Jordan Walker, founder of Automarket

Jordan Walker

Founder. CSU East Bay '26.

Master's candidate, flute jazz.

Stockton, then Hayward, CA.

About

Hi, I'm Jordan.

I have my Computer Science bachelor's from CSU East Bay and I'm now a candidate for a master's in flute jazz performance (yes, really). I went into undergrad set on full-stack web development, and I spent the next four years deep in it: coursework, projects, and a year of paid work at Outlier AI directing commercial models. Automarket is the polished version of patterns I worked out across that whole stretch. I grew up in Stockton, moved out to Hayward for school, and I've been building things on the side the whole time.

The shortest version of who I am: I ship full-stack web apps, I know how to direct AI so it actually earns its keep instead of just burning tokens, I design and sew clothes, I play flute jazz, and I just wrapped two terms on the NAACP National Board. None of that is filler. It's all stuff I've been doing for years, and it's honestly why I'm good at this.

Why I started Automarket

Most agencies that build sites for small businesses come from one of two places. Either they're tech shops that don't really get bands or bakeries or running clubs, or they're design studios that can't ship a real admin. I've worked inside both worlds and watched smart, hardworking founders end up with sites that look fine and fall apart the moment they try to actually run their business on them.

I started Automarket because I wanted to fix that. Not by selling templates. By actually building each site myself, with the same operator tools every time, and charging a price that doesn't scare people away.

What I've done

Some of the stuff that actually shaped this:

Full-stack from day one

I went into CS knowing I wanted to build web apps end-to-end, frontend through database. Four years later I've shipped React frontends, Python and Node backends, custom recommendation algorithms, image-processing pipelines, distributed client/server systems, and the Next.js + Supabase + Resend + Sentry stack that powers every Automarket build. The shortcuts in this stack are ones I earned by doing it the hard way first.

Outlier AI

I spent most of 2024 there directing commercial AI models and writing the reference solutions when they got it wrong, in Python, C++, R, and Java. The work taught me precisely where AI is useful, where it's bluffing, and how to shape prompts and pipelines so the output is worth what it costs. That's why every LLM call in an Automarket build is bounded, evaluated, and pulls its weight. It also paid for school.

theOnlineCloset

A full-stack web app I built from scratch. React frontend, Python image-processing pipeline that pulls clothes out of their backgrounds, a recommendation algorithm I designed myself. It's offline now but the patterns it taught me show up in every Automarket build.

Vague Soul Clothing

My own clothing brand. I sourced the fabric, designed and sewed the pieces, ran two runway shows, did the photography, styled the models, and handled the marketing. So when I say I understand what fashion brands need on a site, that's where it comes from.

NAACP National Board

Two consecutive two-year terms, wrapped February 2026. Lots of grassroots organizing, national convention planning, business meetings with people running things at scale. The work taught me how to run an org, not just code for one.

naacp.org/people/jordan-walker

Teaching sewing

A community thrift store in San Leandro pays me to run workshops where I teach people how to sew. Public-speaking practice meets curriculum design. Translates more than you'd think to walking a small-business owner through their new admin.

Music as loversluck1

I'm a flute jazz master's candidate, and I play several other instruments and compose. I post the work on Instagram as @loversluck1. I'm also in Lions of Fire (Bay Area prog metal fusion), which is where my flagship case study comes from.

How the build works

  1. 01

    Intake (5 minutes)

    You fill out the form. I read it personally and reply within 24 hours with scope, timeline, and the build estimate. No sales call, no drip campaign, no chasing.

  2. 02

    Scope alignment (1 day)

    We email back and forth on the niche, the design direction (layout family, hero, color, typography, social proof, primary CTA, signature interaction, target persona), and any niche-specific features.

  3. 03

    Build (1 to 7 days)

    I scaffold a fresh project, provision your Supabase + Sentry + Resend, build the public site + admin + copilot + cron, deploy to Vercel on your domain, wire SSL, run the full smoke test. You can watch progress live if you want.

  4. 04

    Handoff (1 day)

    You get admin login, a runbook, and a one-week revision window. After that, ongoing $75 per month covers hosting, monitoring, dependency patches, and copy or content tweak requests.

What I won't do

  • Fabricate testimonials, press quotes, or partner logos. If a site doesn't have real social proof yet, we say so. The empty state is the right answer for unproven credibility.
  • Pad the bill with vague "strategy phases" or discovery calls before I even know what you want.
  • Build half a feature and call it done. Every shipped site is fully wired: admin, copilot, email, cron, observability.
  • Lock you in. The codebase, the Supabase project, and the Vercel project are all yours. Cancel ongoing maintenance whenever you want and you keep everything.
  • Use "AI-powered" as a marketing word. I use LLMs where they actually earn it (operator copilot, outreach drafting, query parsing) and I name what they actually do.

Outside of building sites

I post music as @loversluck1 and fashion as @vaguesoulclothing. My NAACP National Board record is at naacp.org/people/jordan-walker. Lions of Fire is the band, and it's also the flagship case study below if you want to see what a finished Automarket build looks like.

Ready when you are.

Email me directly at jw.r830@gmail.com or use the intake form. Either works.